Your feed, or your business

Later's bio page is a clickable copy of your grid, built around scheduling posts in Later. Kudo is a page about the business itself: your services and prices, a way to book or message you, and your Google reviews underneath, whatever tool you post with.

What Later is good at

Scheduling, and a bio page that follows it. Later plans and publishes your posts to Instagram, TikTok and other networks from one calendar, and its Link in Bio page mirrors your feed: you attach a link while scheduling a post, and once it goes live the post appears on the page as a tile that opens that link. Higher plans let one Instagram post carry up to five links. If your feed is your catalogue and you already plan it in Later, that is a tidy loop.

Where it leaves you stuck

The page is your feed, and your feed is not your proof. Nothing on it shows your rating or what customers said about you, and it only knows your services and prices if a recent post happens to mention them. A visitor deciding whether to book you gets last month's photos and has to go to Google for the rest.

Where Later is still ahead

Later is a social media tool first, and Kudo is not one at all. It plans and publishes your posts across several networks, reports on how they did, and keeps its bio page up to date with every post you publish through it, so there is nothing to maintain by hand. It also connects to Mailchimp to collect email addresses on the page. If your problem is posting consistently, or you sell products that each have their own post, Later is the better choice.

The DMs your grid cannot answer

A lash tech gets "how much for a full set?", "any openings Saturday?" and "is it true you do bottom lashes?" all week. A tile of last Tuesday's post answers none of those. A Kudo page puts the full set, the refill and the lift on cards with their prices and a Book button, a WhatsApp button for the question that is not on a card, and the reviews from customers who already sat in your chair.

Keep Later for posting

Nothing about Kudo replaces a scheduler, and nothing stops you using both. Plan your posts in Later, put your Kudo address in your bio, and add Later's feed page as one of the links on it if your followers use it. Then send your review link or the QR code to customers after each visit, and the page fills with proof on its own.

Frequently Asked Questions

Does Kudo post to Instagram for me?

No. Kudo does not schedule or publish anything to your social accounts. It is the page your bio points to, and it stays the same whether you posted today or last month.

Is it free?

Yes, and you do not need a scheduling plan to use it. The page, unlimited links, service and product cards, a QR code, the review link, Google review import that keeps syncing by itself and 5 published reviews are all free, with a "Powered by Kudo" badge. Pro adds page themes, click analytics and photo reviews, and removes the badge.

Can I still link to a specific post?

Yes, as an ordinary link: paste the post's address, give it a label like "This week's specials" and drag it to the top. There is no grid of tiles; the page is built from your links, cards and reviews.

Read more on this